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Princess Yachts Switzerland: Lake Zurich

Nestled between the Albis and Zimmerberg hills lies the bent, almost banana-shaped, Lake Zurich. Here, Hensa Lago Marina is the Princess dealer for Lake Zurich and the surrounding area. At its boatyard in…

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New Princess Sub-dealers in Ireland

We are pleased to announce our new partnership with BJ Marine, sub-dealers for Princess Motor Yacht Sales in Ireland. Covering both mainland and Northern Ireland, BJ Marine will be able to offer a…

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Location spotlight: Yachting in the Solent

On England’s south coast, between the mainland and the Isle of Wight, the Solent is one of the world’s most famous yachting playgrounds. Running from Hurst Castle in the west to the Palmerston…

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Princess Yachts: An Evolution in Customer Engagement

While restrictions have bolstered the public’s appetite for boats, the impossibility of face-to-face interaction has seen the emergence of new, more flexible forms of communication. 2020 saw the launch of the Princess Experience…

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The Princess V55: The heart of the V Class

At the heart of the V Class range of sports yachts lies the Princess V55. Launched in 2019, she delivers on the open boat layout that V Class loyalists crave, whilst exuding elegance…

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Guide to owning a boat for the first time

At Princess Motor Yacht Sales, we know how difficult it can be when it comes to owning a boat for the first time – from choosing your perfect yacht, to customising her and…

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Luxury yachting: perfecting your lifestyle

Luxury yachting has always been keenly linked to exclusivity. After all, even the most affordable off-the-shelf production boat brings with it a powerful sense of exclusivity by virtue of the fact that you’re…

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