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How our marketing hits the mark

If you’re selling your yacht, whatever brand, we’ll ensure it gains maximum marketing exposure, through online and offline channels across the globe.

Professional Presentations

All of our marketing is underpinned by creating a professional and attractive presentation of your yacht, designed to create maximum appeal to a prospective buyer.

With our own in-house photography and marketing department, we can offer a wide range of media, including professional photography, 3d walkthroughs, and video.

Rob Clark - Photographer

We will always advise on the best way to present your yacht to maximise your sale.



Boat Shows and Events

As part of the Princess family, we have an extensive schedule of respected international boat shows and events throughout the year, giving us the opportunity to feature your yacht to as wide an audience as possible, and in those locations most likely to attract a buyer.

An impressive Princess stand of both new and pre-owned yachts is always a main attraction for anyone attending the shows, bringing thousands of potential buyers to view our brokerage listings.

Shows where your yacht will be featured include the prestigious shows of Dusseldorf, Cannes and Southampton, as well as other smaller local shows and events.

A full programme of shows available can be seen in our news and events pages here.

Advertising Online and Offline

We market your yacht as extensively as possible through advertising in some of the most respected marine and lifestyle media available – all under the Princess Brokerage International Brand.

Our marketing includes both online and offline media that are a proven part of any research undertaken by a prospective pre-owned yacht buyer. Depending on the size and specification of your yacht, we will hand-pick the most relevant media platforms, pinpointing those buyers who are conducting their search now.

Popular platforms include Motorboat and Yachting, Yachtworld, Boat International and Boatshop 24, amongst many others.  We will ensure buyers are able to see and download all of your boat details, specification, and high quality imagery, instantly.

Full details are also available through the Princess Motor Yacht Sales Website, giving further exposure to the many thousands of viewers researching the Princess brand.